Last week my kids, friends and I mined for gems, kayaked, zip lined, pontoon boated, tubed, horseback rode, pier dove, rock balanced, performed a play, hiked, experienced three different waterfalls, swam, enjoyed two campfires and shopped. How did we get so...
Tactics are important to public relations. Whether it’s a press release, case study, technical article or video, they are the way information reaches business decision-makers. But it’s easy to get lost in tactical execution. At TSN Communications, we believe in the...
We have access to more data than ever today. Digging through mountains of data and finding actionable nuggets of information is crucial to effective communications planning. Unfortunately, many people often don’t know where to start. At TSN Communications, we ask...
Let’s be clear. Media relations is more than simply submitting a press release to a publication and hoping it runs. You have to provide journalists exactly what they need when they need it – and sometimes, proactively anticipate those needs – while being mindful of...